Navigating Radio Advertising Trends and Opportunities in Russia

Navigating Radio Advertising Trends and Opportunities in Russia

In recent years, businesses have wholeheartedly embraced digital marketing. Despite the general decline associated with the departure of Western brands from Russia and the restructuring of the entire advertising system, the radio advertising market grew by an impressive 35% in 2023, representing the biggest increase in the last 20 years. The expected further growth of…

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