Out-of-home Advertising on Russian Largest Digital Displays

Out-of-home Advertising on Russian Largest Digital Displays

One of the fastest-growing segments in Russia is outdoor advertising. At the end of 2023, the DOOH segment showed a record 63% growth. In relation to the pre-crisis year 2019, the growth amounted to an impressive 219%. We have also written a separate material with DOOH/OOH trends in Russia that are relevant in 2024.

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