Channels for Building Communication with Users in Russia Under the Conditions of Blocking Foreign Advertising Tools

Channels for Building Communication with Users in Russia Under the Conditions of Blocking Foreign Advertising Tools

Facebook, Twitter and Instagram social networking platforms were blocked in Russia in early March. And monetization was removed from YouTube. Users chose Instagram due to the variety of content submission forms, availability of masks and special effects that make it relatively easy to create native content. Moreover, the social networking platforms were especially popular among…

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